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About asake

Asake Denise Jones is president of Authenticity Works, LLC.  As a life and business coach, consultant, facilitator, speaker and trainer she brings her professional expertise with a compassionate presence.  She believes that people move forward and experience sustainable change once they have connected with who they are at their core.  In her role as a public school teacher, counselor, coach, consultant, facilitator and mother she has witnessed the long-term affects of being authentic.  Her motivation is the opportunity to cheerlead and celebrate the minor and major transformations, shifts and goal-attainments with clients.  She sees her gifts as a unique blend of skills coupled with her intuitive sensibility.

Asake has 20 years in the fields of education, personal development and entrepreneurship.  Sixteen of those years she has spent teaching, writing curriculum and consulting youth and adult entrepreneurs.  Her experience has encompassed a broad range of programs and services with organizations and individuals both in non-profit and for profit sectors.

Asake holds two Master’s degrees, one in Educational Administration and the other in Adult Education.  As an undergraduate she majored in psychology at Spelman College. She is a graduate of The Institute for Professional Empowerment Coaching (iPEC); an International Coach Federation accredited professional coaching school and a certified entrepreneurship instructor with the National Foundation for Teaching Entrepreneurship.


  • International Coach Federation
  • Philadelphia Area Coaches Alliance
  • Sustainable Business Network, Philadelphia, PA Chapter
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